When I was called KT, I had a fun “business mode” tycoon type vibration, as many wealthy tycoons used their initials as their “names”.
When I am called “Uncle Kevin”, I am broadcasting the frequency of a family member, a “sage” who can “read” you, teach you, and mentor you with love and kindness, someone who is wise and cares about you as family.
When people call me GuruKev, I am putting out a frequency mostly of love and light, and someone that can “transform” and totally plug into the “ether” thus being a total conduit of knowingness (and much more that I will not reveal here).
~ Kevin Trudeau, "What Is In a Name?", from his new GuruKev web site
As you may know if you're a regular reader of this blog, being confined to a Federal Prison Camp for years has never stopped serial scammer Kevin Trudeau, a Whirled-favorite topic for more than 10 years, from thinking up new scams and schemes and shticks. Clearly he's paving the way for his release in 2024 (or sooner, if he and his minions can only get #NotMyPresident Donald Trump to commute his sentence and maybe even pardon him).
* * * * *
Lies are flowing out
Like golden showers on the Interwebz
They slither while they pass
Onto the feeds of brand new waves of rubes
Schemes to suck their wallets dry
Are targeting their open minds
Astounding and confounding them.
Lie, Guru Kevin, oh,
Leopards never change their spots
Leopards never change their spots
Leopards never change their spots
Leopards never change their spots...
~ To the tune of "Across The Universe" (with profound apologies to The Beatles)
Shortly after he was first incarcerated in Chicago's notorious Metropolitan Correctional Center, ahead of the criminal-contempt trial that resulted in a conviction and ultimately landed him at FPC Montgomery (AL), Trudeau seriously began trying to re-brand himself as a spiritual leader. Through some of his most loyal proxies, he spread messages on social media of miraculous revelations he was receiving from behind bars, promising that all would be revealed in good time. And with the help of minions and a passionate fan base, he built up impressive martyr creds, earning him the Whirled nickname of Saint Kevin.
Accordingly, I halfway thought he might be working up to a new shtick as a "Christian" prosperity preacher of some sort, once he got out of the clink. After all, even though he has certainly appealed to New-Wage/McSpirituality believers as well as motivational geeks who aren't particularly religious or spiritual, a significant part of his fan base considered themselves "Christians."
But it seems that Kevin Trudeau may be going in a different direction, spirituality-wise. Lately he has taken to branding himself as Guru Kev, and he is not using "guru" in the Western sense of being a master or ultimate expert at some mundane pursuit such as deceptive marketing or robbing people blind. Nope, he's using the word in the Eastern sense of being a spiritual master.
On his new GuruKev web site, visitors are met with some new hype that sounds a lot like the old hype:
You have been looking for something and now you’ve found it.
What you have been seeking is here.
You asked, and this site has been given to you.
All your answers will be given to you.
Attain SUCCESS beyond your wildest dreams.
Riches – Health – Happiness
A “Real Guru” can help you make
all your dreams come true, in
EVERY area of your life.
A “Genuine Guru” can give you
that “something” that has been always
missing in your life.
An “Authentic Guru” can reveal
that “missing piece within” that
you always knew has been missing,
yet you cannot describe.
On the page from which I pulled the first passage preceding this post, as well as on a Facebook post I'll link to below, Trudeau 'splains the origin of his "Guru Kev" moniker. It is not a name he gave himself, he says, adding that the nicknames he's had in his life have been bestowed upon him by other folks, depending upon the sort of vibration or frequency he's putting out at the time. The implication is that he is controlling the vibes and therefore the nicknames, and that other people are simply responding to his skillful maneuvering and manipulation. (Of course he can teach you to be a master maneuverer and manipulator too, for a price.)
Well, frankly, I am offended that I've been overlooked once again. I have been calling Kevin names for years and years, in response to the vibrations and frequencies that he was clearly emitting. I've called him "True-dough," "Katie," the aforementioned "Saint Kevin," and, of course, "serial scammer." And once, in response to that avuncular vibe of which he seems so proud, I even called him "Unca Kevin." But he didn't even mention those names.
I first found out about Katie's new guru shtick when I decided to pay a visit to the Kevin Trudeau Facebook page to see if there were any new announcements or revelations or something else eminently snarkworthy. Alas, the page did not show up in my search results. I thought perhaps I'd been blocked from seeing it, although that didn't make sense. I've been blocked for years from commenting on the page, or even from responding to it, but never from merely seeing it.
A bit of further searching revealed a December 17, 2019 post on the Free Kevin Trudeau Facebook page (from which, as it happens, I'm also blocked from commenting or responding). The post, labeled "Priority communication from Kevin Trudeau," explains that the main Kevin Trudeau Facebook page has been taken down by Facebook and made inaccessible, due to new rules about Facebook pages that use celebrity names. Kevin's team is looking into it and will keep us posted.
The message of the "priority communication" is that the sudden inaccessibility of the page is not a problem but rather just another opportunity. And indeed, as you'll see if you scroll through the Free Kevin Trudeau page, it seems to have taken over the promotion of the various schemes and info-frauducts that were previously promoted on the original Kevin Trudeau page.
There's a small complaint lodged in with all of the good cheer, though.
It has also come to my attention that in the “chaos”, for lack of a better word, that has ensued “out there” while I have been “in here”, there are a number of people, websites, social media pages, etc. that are spreading my messages, some with my permission and blessings, and others that are distorting my messages and even selling my copyrighted creations like “Your Wish Is Your Command”, “The Success Mastery Course”, “Nuggets of Gold”, and the “Science of Personal Mastery”. These particular individuals are claiming “rights” to my creations and selling them, seeking profit only for themselves, without my knowledge nor permission, nor the permission of GIN.Shame on anyone who tries to "dilute the purity" of a lifelong con artist's message!
While some of these people have good intentions, this activity is both illegal and unethical. Clearly, this dilutes and distorts the purity of my message and is not in the best interest of ALL.
We are aware of them and they will be contacted and appropriate actions taken.
Many thanks and appreciation to those of you who are serving as my “eyes” to the “outside”. Keep up the good work!
By the way, if you are willing to help with being our “eyes to the outside”, please send an email indicating your willingness to assist with this "COMMENT BELOW"
Subject- “Eyes To The Outside”
We will get back to you with specific instructions. Thank you in advance, you are much appreciated!
By way of explaining the GuruKev nick, there's this:
Some of you may be wondering, "Why 'GuruKev'"? When people in the west use the word Guru it means something like "the ultimate expert; a master". I was called "America's Marking Guru" by the Wall Street Journal for example because of my expertise and success in that area.Reading this and other messages makes it clear that Kevin still has a soft spot in his heart for the Global Information Network, or GIN, the organization that began life as one of his biggest and most successful (for him) scams, and thrived as such for several years. It would seem that GIN still has a soft spot in their hearts for him as well, which I guess is understandable, in light of the fact that it's still being run by some of his pals.
Guru as used in the EAST, actually means "dispeller of darkness" or "one who sheds light", and refers to spiritual enlightenment, not expertise or mastery in some endeavor.
Over the last 7 years I was called "Kev" most of the time. During that time I taught many of the people here things like yoga, exercise, stretching, Kung Fu, Tai Chi, Chi Gong, Meditating, and "How to manifest your Dreams". Without any prompting, everyone suddenly started calling me "GuruKev".
I did not choose this name. This was the "title" or "label" that was given to me. Please read the post “What’s In A Name” for a partial explanation.
A December 3, 2019 post on the Free Kevin Trudeau page mentions GIN, among other recommended sites. Apparently one of Katie's ex-con buddies, one Jason Sant, millionaire Mormon and proud Kevin Trudeau "mentee," has a paid scheme of his own going, thanks to Kevin (see number 3, "The Science of Conscious Creation"). Here, from the Facebook post that I've been quoting, is a short list of blessed-by-GuruKev sites, with some Cosmic Connie annotations.
PLEASE SHARE! There are so many amazing resources that continue to be made available from KT, both directly and indirectly through highly trained students of his! If you aren’t up to speed on everything that’s available, check out the following websites:Kevin's big dream: life on a cruise ship, and a new club with even less accountability than the old GIN
1. “Guru Kev” (www.GuruKev.com) ... some of the latest and greatest FREE content from KT where he expands on many of the GIN principles, including six brand new lessons on “Who do you listen to?” [Fair warning: Nothing is really new in Katieland. ~ CC]
2. “The Science of Personal Mastery” (www.KTLegalDefense.com) ... an ongoing, intensive training course, coupled with KT’s “Nuggets of Gold” newsletter. It’s been said that of all the material KT has ever produced, THIS is his favorite! Available via donation to the KT legal defense fund. [The link on this item leads straight to the "KT Legal Defense Fund" site, on which the home page gives you several opportunities to "send good vibrations to KT, via monetary donations. The mailing address listed is for Winston & Strawn, LLP, one of numerous law firms that Katie has prevailed upon over the years to try to keep him out of hot water. (It's notable that their Wikipedia page does not list Kevin Trudeau in their "Notable Representations." I have a feeling that the firm considers him to be their biggest mistake ever.) Instructions for signing up for "The Science of Personal Mastery" course and the newsletter do not seem to be in evidence on the KT Legal Defense Fund site. In fact on the "Terms" page, it clearly states that the money is a contribution towards Katie's legal defense, that all amounts are non-refundable, and will go directly toward his "management and legal fees" -- and that the contributor does "clearly understand your contribution is not buying or purchasing any product and/or services." There's a "search" icon, but when I typed "science of personal mastery" into the search field, I got "Our apologies, nothing was found." So there's that. ~ CC]
3. “The Science of Conscious Creation” (www.SCCMasteryCourse.com) ... a training course based on 1,600 pages of information compiled during Jason Sant’s four-year intensive mentorship with KT in FPC Montgomery. SCC is a paid course that will provide a fresh new perspective on manifesting dreams, goals and desires and “consciously creating” the life of one’s dreams. SCC students who complete the foundational course will have access to advanced material disclosing coveted, proprietary business knowledge outlining specific action steps KT took to make millions of dollars in various industries. [Jason Sant went to prison for being a co-conspirator in a nationwide online foreclosure resuce scam. During the four years they were confined together, he became an eager student of Katie's. Turds of a feather... ~CC]
4. The Global Information Network (www.GINUnited.com). Level VII training is now available! [When GIN was first launched the plan was to have 12 levels. Moving kinda slow... ~CC]
While we don’t have KT with us physically, he is still very active in making sure that his students have enough new material to continue creating the life of your dreams! We encourage you to engage in as much of the above-referenced material as possible! [In other words... Katie and some of his closest cronies can suck your wallet dry remotely, so no worries. ~ CC]
For the more materially-minded, GuruKev has a twin site, "Nuggets of Gold." Fool's gold, I'd say. The intro page features the same type of breathy hype as the intro page on GuruKev, promising that each "Nugget" will give you a secret to help you obtain success in every area of life, and that every "Nugget" will be infused with secret knowledge and "energy." The more things change...
The domain registration info for both the GuruKev and the Nuggets of Gold sites shows an address in Ontario, Canada (96 Mowat Ave, Toronto, ON, M4K 3K1), though the actual owner name is shielded.
If "GuruKev" (and for that matter, "Nuggets of Gold") were just some more silly shticks, they would be merely snarkworthy at this point. After all, the great guru is currently confined to government sleepaway camp. How much damage can he do?
But don't underestimate him, or the loyalty of his fan base. Katie won't be confined forever, after all, and as it happens, he has big, big plans -- plans that not only echo GIN back in the day, but the evil cult-church Scientology as well.
You can get more than a hint by digging a little more deeply into the GuruKev site, such as this "recruitment" page, which is titled, "POSITION AVAILABLE." It's signed by "Your friend, GuruKev." Here it is in part:
Hello,GuruKev blabs on a bit, and then gets to the recruitment part.
Over the next few years, it is my “desire” to have many great wonderful things manifest for the benefit of all of you...
...This “Vision” includes the desire to build (or expand) a “Club” having members all over the world.
It also includes the building of a magnificent “Club Ocean Liner”. A SHIP that will be big enough for over 4000 passengers and be constantly travelling around the world.
This “Club Cruise Ship”, called Freedom, with be a virtual floating Clubhouse and similar to a Luxury 5 Star World Class Resort. This Ship will be ONE OF A KIND…The most unique and magnificent vessel on the seas (estimated cost to build: $1.5 Billion USD).
On the ship will be an area for “Residences” where Club members can buy a “Cabin/Home” to live full time, part time or have for vacations. It can also produce rental income when the owner is not “in residence” (like a second home or vacation home).
This Club “Flag Ship” will also be my main residence.
A “hotel” with luxurious cabins will also be part of the ship so that members can come and enjoy a vacation on the most magnificent “Luxury Cruise Ship” ever built.
Members will also be allowed to purchase “fractional ownership” in “Cabins/Homes” as well. This way a member can have 1 week or more on the ship “locked in” every year for “life” and get to cruise on the ship for a tiny fraction of normal commercial cruise rates on the major cruise lines.
The ship will be circumnavigating the globe and staying in exotic ports for up to 3 weeks at a time so that passengers can explore the beauty of cultures in various locations at a leisurely pace.
As a “Floating Clubhouse”, members in the club will be allowed to come on board with their guests, when the ship is in port. “Members Only” meetings, workshops, seminars, and trainings will be held on the ship. The ship will also host “Open Houses” which will include World Class entertainment and Seminars/Lectures, so that potential members can come aboard and see what The Club is all about.
The Ship will have the finest restaurants, spa, a “Natural Cures Health and Anti-Aging Clinic”, world class gym and fitness areas, the largest theater/showroom ever built on a cruise ship, and much more. It will be a utopian society, a virtual living paradise filled with happy, loving people from all over the world.
All new members will be invited to be on the ship for “New Member Orientation” Cruises free of charge.
In order to make all the “Dreams” realities (including the writing of several new books and courses, relaunching my Radio Show and podcasts, establishing and building a “Land Based Headquarters, Community, and Retreat” exclusively for Club Members, and many other projects), I will need a team of dedicated people who share the same Vision as I do, have the same passion that I do, and are willing to devote 100% of their time to making all these dreams come true, as I am.Then he tells you how you can apply to be considered for one of these enviable positions. The address to write to is someone named "Tonya Canada" in Snyder, Texas. GuruKev helpfully adds that the recruitment process includes:
This fully committed “Mastermind Group” or “Team Alpha” (Team ONE) will consist of people who will be my personal private staff. The team will live with me, work directly with me, travel with me, and be 100% focused on accomplishing the “Mission” of serving humanity by bettering the lives of people all around the world.
Being on Team Alpha is more than “full time” service to humanity, this is “All the Time” service to humanity while you are a member of this exclusive group. Thus, only a “Few” will be drawn to apply to be a staff member on this highly selective and unique “Team Alpha” mastermind.
Team Alpha will work directly with me and for me, side by side, together working to make the “Dreams” actually “happen”.
Being on “Team Alpha” is not for someone with a mild interest. It is certainly not for everyone. Team members will be those few rare people who, once hearing about this, “Know” this is their calling, their mission, and their purpose. It is for people who are ready to be “ALL IN”.
Here is the most exciting part. While working together, you will also be “trained”, taught, and coached by me personally, together as a group, and one on one. You will receive the highest and most advanced training available. This training will be delivered to you first, before anyone else in the world. Team members will be the most fully trained members in the Club, and in some instances get exclusive training that will not be delivered to the general membership.
This training will make you a master of manifesting your desires, and attaining inner states of total emotional and spiritual freedom. You will attain complete “Liberation” and become a true “Master”.
For the right person, this is a dream come true, a once in a lifetime opportunity.
Some of you right now are probably already bouncing off the walls with excitement and enthusiasm. Some of you will have a very hard time sleeping tonight thinking “This is too good to be true!”
Well, it is true.
We will also establish the “Volunteer Service Corps” (VSC).
This will be for people who still want to work with me personally, be a part of the mission, and who share my vision. But perhaps they have families or have other reasons and responsibilities as to why they who do not want to have a 100% all-consuming life working on the manifesting of the “Dream”.
These people still want to be a major part of making the Dream happen, but would rather prefer to have a more “normal life”, work only normal full time or part time hours, and who get to “go home after work” to be with their family and friends.
1.) Candidates getting all the information about the opportunity, getting all their questions answered, and deciding if they have a burning desire to be on one of the teams and be considered.I'm pretty sure there will be a "financial fitness" test as well, but there's no mention of it on the page.
2.)”Testing” the candidates, with such programs as CliftonStrengths assessments and other such tools. Then determining who we will consider offering Membership in the Volunteer Service Corps (VSC) or Team Alpha (TA). This will be based on multiple factors including competence, experience, expertise in various areas that are needed, the candidate’s burning desire level and intensity to be on the team, and other considerations.
So, is any of this beginning to sound familiar? Take that "Team Alpha" bit (please): GIN "Inner Circle," anyone? And as for that "Volunteer Service Corps".... shades of Scientology? In fact, that whole cruise-ship idea is unpleasantly reminiscent of Scientology's notoriously abusive SeaOrg. A friend remarked that Trudeau is "going full L. Ron Hubbard!"
Indeed, I've heard from various sources over the years that one of Trudeau's long-time goals is to have an organization somewhat like Scientology, with his own body of work as the basis. And it's pretty easy to imagine Trudeau using international waters to violate labor laws and create an entire brigade of volunteers to serve his every need.
None of this should be very surprising to anyone who knows Kevin Trudeau's background. He has dabbled in Scientology over the years, famously recommended Scientology and its intro book, Dianetics, to his employees years ago (here's a direct link to a 2003 memo), and, according to a January 2015 piece in Business Insider (under "Up Close And Personal"), his prenup required one of his ex-wives, Kristine Dorow, to reach a certain level in Scientology. I've blogged about all of this stuff before, but it certainly bears revisiting now.
On a separate page on the GuruKev site, GuruKev lays out his "Vision" for a brand new seekrit club. And if you think you've seen all of this before, of course you have. This is the same laundry list of promises that accompanied the launch of GIN more than ten years ago. I believe that list also included GIN yachts, as well as banks and schools and an entire separate infrastructure solely for GIN members. As we... well, okay, I... like to say on this blog, it's deja screw all over again.
One point seems clear: Federal prison is a great incubator for scams. Guru Kev -- and his "mentee" Jason Sant, for that matter -- are living proof. You probably don't need me to tell you this, but I'd advise taking a healthy dose of caveat emptor along with that "love and light" vibe that Guru Kev and his pals are pushing.
This post has been updated to include the information about "The Club," and the 'magnificent "Club Ocean Liner"' -- i.e., with the exception of the last paragraph, everything under the subhead, "Kevin's big dream" etc. I have also added my annotations, including additional links, to the list of "GuruKev-approved" web sites in the first section of this post. ~ CC, 20 December, 2019
Related on this Whirled:
- February 2019 -- GIN turns ten, and Kevin Trudeau continues to
spew wisdumb from Camp Cupcake
"Camp Cupcake" has been Trudeau's nickname for the Federal Prison Camp where he has been languishing.
- January 2015 -- Kevin Trudeau: an interview from the clink, and an
attempt to take Business Insider for a ride
My take on Aaron Gell's article for Business Insider, based on his interviews with Katie in the clink. His piece provides some great background info on Trudeau and his scamming ways. Though not given credit in the article, I helped provide sources.
- January 2015 -- Kevin Trudeau: Pooping out "nuggets" for
the New Year
Sheds some light on the the origins of one of the branded hustles of which Kev is so proud, "Nuggets of Gold."
- July 2012 -- Independence Daze
Back in the day, GIN aggressively used Scientology-like indoctrination/brainwashing tactics. In this post I share some of the obsessive checklists that members were expected to follow as they tried to advance to higher "levels" of membership.
- February 2014 -- SciWINtology: One step closer?
In the wake of Kevin Trudeau's criminal-contempt trial, conviction, and sentencing, the future of GIN was uncertain. Undeterred, several ex-GIN members formed GIN-ripoff huckster clubs of their own, e.g., Ohio GINster Perry Kiraly, founder of WIN (the World Information Network). The WIN "curriculum" was reportedly provided by WISE (the World Institution of Scientology Enterprises), a business branch of the Church of Scientology.
There's more about WIN and WISE in this July 2014 Whirled post, under the sub-head, "Elron would be so proud...maybe: SciWINtology updates."
- December 2009: Illumniutty: the secret brotherhood of the
My first substantial post about GIN, shortly after the scam was launched